COMPARISON

Milkshake OS vs Swapcard

A fair look at both. We include ourselves, so judge accordingly — and check Swapcard's own site for their latest details.

TopicMilkshake OSSwapcard
What it isAll-in-one event management system: exhibitor sales, live floor plan, contracts, registration, show-day operations, event P&L and an AI staff.Event app and attendee networking and matchmaking platform.
PricingPublished: Single Show $2,500 per event; Producer $7,500/year or $699/month; White-Label $10,000/year or $899/month. No percentage of booth or ticket sales.Check the vendor for current pricing.

Choose Swapcard if…

Attendee matchmaking and networking is the center of your event.

Choose Milkshake OS if…

You need the business side too: exhibitor sales, floor plan, contracts, payments, volunteers and show-day operations.

Other comparisons

FOUNDING COHORT

Want to be one of the first teams inside Milkshake OS?

We're onboarding a founding cohort of producers, associations, festivals, conference and trade show teams. Founding accounts lock Producer at $5,000/year and White-Label at $6,500/year, for as long as you stay subscribed. Founding pricing closes 31 December 2026.